I'm not sure what to think about this

In the Low Country (that's the Netherlands, Holland), the creator of the months-long tragedy that is Big Brother have decided to push the border even further by creating the most bizarre first prize ever for a television show: a kidney transplant.

That's right, three patients in dire need of a new kidney will go on television, argue their case, and try to win the sympathies of a terminally ill woman to get her kidneys. This is something you would read about in a dystopian novel or from the pages of a overly cynical leftist magazine, but this is going to happen. This is real.

Terrible ethical questions aside, how do you convince someone to give you their kidney. This isn't like going out on a date with someone where all you have to do is ask. Do you have to give a rundown of your best qualities, as if this were an interview? Do they go out on gondolas and talk about Dickens? I am horribly offended by the concept of this show (but, I'm not offended by Flavor of Love. Go figure.), but I want to watch just to find out how the eventual donor will be selected. And maybe it will help people start with organ donation. I just hope they don't think that their liver will end up in Lindsay Lohan or David Crosby.